The ‹Birthday Week› was created for Zalando employees as part of the company’s 10th year anniversary celebration and used the ideas of ‹experience› and ‹togetherness› in its overarching approach. The week included many different events, such as the ‹Oldie-Newbie Lunch,› the cake convention, a scavenger hunt and a range of parties.
Aside from the overall look and feel of the Birthday Week, which was based on the established ‹10 Years› branding, a range of icons, posters and various assets for the events were conceptualized and designed. These included a napkin design, exhibition timeline, digital posts and stickers.
Print.Branding.Datavis + Icon